Article on Motorkáři.cz
Content marketing that reached the country's biggest moto portal
View project
For PitArena I prepared the design and source files for a large-format outdoor sign installed above the service building. The design respects the existing brand and the physical specs that printing requires.
Challenge
Large-format printing has its own rules — CMYK colour, proper bleed, resolution that matches scale. The goal was a sign that fits PitArena's existing brand and meets the printer's technical requirements at the same time.
Solution
A design aligned with the PitArena visual identity, optimised for large-format print. Print files delivered in a format the printer can take straight to production — no debates about colour or resolution.
Result
The sign is physically installed above the workshop and reinforces the brand for everyone who pulls onto the site. The client saved time by getting print-ready files on the first delivery.