Realiťačky v Akci
A real-estate website the client runs herself
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Cyklocentrum Březí
A rescue project — rebuilt from scratch after a year wasted with another vendor
Cyklocentrum Březí offers bike service, rentals and sales. After a year with another vendor, they were stuck with a half-built site that was actively pushing visitors away. I rebuilt the replacement from scratch — analysis, structure, copy, SEO, product management, and external promotion.
Challenge
A previous developer worked on the site for a year, and the result was damaging the offline reputation the client had earned. People were even calling to ask whether the business had closed. Salvaging the old site made no sense — rebuilding properly was cheaper and safer.
Solution
I started with a deep look at the business and at Czech and foreign competitors. I designed the structure, wrote the copy, and hand-coded the site for robustness and speed. Added a product management module (the client updates inventory themselves), a Google Maps profile, and a promo article on Kudy z nudy. The site now matches the quality of the service behind it.
Result
For searches like "cyklocentrum březí" or "půjčovna kol březí" the site ranks first in Google, and its average position across queries rose from 16.8 to 8.6 (Search Console, 16 May 2025 – 13 Sep 2026). Google therefore brings more than half of all traffic — 1,780 of 3,149 visits (Google Analytics, 1 Jan – 16 Sep 2026). The client confirms they finally have "a presentation they aren't ashamed of". Visitors quickly find what the workshop services, what's available to rent, and how to get in touch.